LOW-COST carrier Tiger Airways is giving up its orange and black stripes - but not its roar.
The airline will keep its name but drop the pouncing tiger icon from its aircraft body and other marketing materials as part of a major rebranding exercise.
A Tiger spokesman declined to comment when contacted but The Straits Times understands that a big-bang relaunch is planned in the coming weeks.
It is not clear if the change will include a new look for cabin crew, who now don yellow and black uniforms with striped scarves.
SOURCE
The RESET button has been pushed, Tiger Airways will be rebranded along with the change in fortunes recently with regards to performance reports. Such secrecy almost make you wait in great anticipation, wondering what's up their sleeves. Time will tell.
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